Privacy Policy - How We Protect Your Data | AromaVerse

Last Updated: November 27, 2025

At AromaVerse, we respect your privacy and are committed to protecting your personal information. This Privacy Policy explains how we collect, use, share, and protect information about you when you use our fragrance community platform.

Information We Collect
1. Account Information: When you create an account, we collect your name, email address, and profile picture. If you sign in through third-party services (Apple, Google), we receive information from those providers according to their privacy policies.
2. Profile Information: You may choose to provide additional information such as your location, gender, bio, or fragrance preferences to personalize your experience.
3. User-Generated Content: We collect reviews, ratings, comments, votes, and other content you post on the platform, including your fragrance collection, wishlist, and preferences.
4. Usage Data: We automatically collect information about how you interact with our Service, including pages viewed, perfumes browsed, search queries, features used, and time spent on the platform.
5. Device and Technical Information: We collect information about your device, browser type, IP address, operating system, unique device identifiers, and mobile network information.
6. Cookies and Similar Technologies: We use cookies, web beacons, and similar tracking technologies to remember your preferences, understand how you use our Service, and improve your experience. You can control cookies through your browser settings.
7. Location Data: We may collect approximate location data based on your IP address to provide localized content and features.
How We Use Your Information
1. Provide and Improve Services: To operate AromaVerse, display perfume information, enable community features, process your reviews and ratings, and continuously improve our platform.
2. Personalization: To customize your experience, recommend perfumes based on your preferences and activity, and show relevant content.
3. Communication: To send you account notifications, respond to your inquiries, provide customer support, and send service-related announcements.
4. Analytics and Research: To analyze usage patterns, understand user behavior, measure the effectiveness of features, and conduct research to improve our Service.
5. Community Features: To display your public profile, reviews, ratings, and comments to other users, and enable social interactions within the community.
6. Safety and Security: To detect, prevent, and address fraud, abuse, security issues, and technical problems, and to enforce our Terms of Service.
7. Legal Compliance: To comply with legal obligations, respond to legal requests, and protect our rights and the rights of others.
Information Sharing and Disclosure
1. Public Information: Your profile name, profile picture, reviews, ratings, comments, and collection lists are visible to other users. Choose carefully what information you make public.
2. We Do Not Sell Your Data: We do not sell, rent, or trade your personal information to third parties for their marketing purposes.
3. Service Providers: We may share information with trusted third-party service providers who assist in operating our platform, such as hosting providers, analytics services, email services, and authentication providers. These providers are bound by confidentiality agreements.
4. Authentication Providers: When you sign in with Apple, Google, or other third-party services, those providers may receive information about your use of our Service according to their privacy policies.
5. Legal Requirements: We may disclose information when required by law, court order, or government request, or when we believe disclosure is necessary to protect our rights, your safety, or the safety of others.
6. Business Transfers: If AromaVerse is involved in a merger, acquisition, or sale of assets, your information may be transferred as part of that transaction.
7. Aggregated Data: We may share anonymized, aggregated, or de-identified information that cannot reasonably be used to identify you.
Data Retention
1. We retain your personal information for as long as your account is active or as needed to provide services.
2. If you delete your account, we will delete or anonymize your personal information, though some content (reviews, comments) may remain visible in anonymized form to preserve community discussions.
3. We may retain certain information for legitimate business purposes, legal compliance, or to resolve disputes.
Data Security
1. We implement industry-standard security measures to protect your information, including encryption, secure servers, and access controls.
2. We regularly review and update our security practices to protect against unauthorized access, alteration, or destruction of data.
3. However, no method of transmission over the Internet or electronic storage is 100% secure. While we strive to protect your information, we cannot guarantee absolute security.
4. You are responsible for maintaining the confidentiality of your account credentials and should notify us immediately of any unauthorized access.
Your Privacy Rights and Choices
1. Access and Update: You can access and update your account information and profile settings at any time through your account page.
2. Data Portability: You have the right to request a copy of your personal data in a structured, commonly used format.
3. Deletion: You can request deletion of your account and personal information. Note that some information may be retained as described in our retention policy.
4. Marketing Communications: You can opt out of promotional emails by following the unsubscribe link in those emails. You cannot opt out of service-related communications.
5. Cookies: You can control cookies through your browser settings. Disabling cookies may limit some functionality of the Service.
6. Do Not Track: We currently do not respond to "Do Not Track" browser signals, but you can use the privacy controls described in this policy.
Regional Privacy Rights
1. European Economic Area (EEA) Users: If you are in the EEA, you have rights under the General Data Protection Regulation (GDPR), including the right to access, rectification, erasure, restriction of processing, data portability, and the right to object to processing.
2. California Residents: If you are a California resident, you have rights under the California Consumer Privacy Act (CCPA), including the right to know what personal information we collect, the right to delete personal information, and the right to opt-out of sales (though we do not sell personal information).
3. Other Regions: Users in other jurisdictions may have specific privacy rights under local laws. Contact us to exercise these rights.
Children's Privacy
1. AromaVerse is not intended for children under 13 years of age. We do not knowingly collect personal information from children under 13.
2. If you are between 13 and 18, you must have permission from a parent or guardian to use our Service.
3. If we learn that we have collected information from a child under 13, we will delete that information promptly.
4. Parents or guardians who believe we have collected information from a child under 13 should contact us immediately.
International Data Transfers
1. AromaVerse operates globally, and your information may be transferred to and processed in countries other than your own.
2. These countries may have different data protection laws than your jurisdiction. We take steps to ensure appropriate safeguards are in place to protect your information.
3. By using our Service, you consent to the transfer of your information to our facilities and service providers around the world.
Third-Party Links and Services
1. Our Service may contain links to third-party websites, retailers, and services. We are not responsible for the privacy practices of these third parties.
2. We encourage you to read the privacy policies of any third-party services you interact with.
3. This Privacy Policy applies only to information collected by AromaVerse.
Analytics and Advertising
1. We may use third-party analytics services (such as Google Analytics) to understand how users interact with our Service.
2. These services may use cookies and similar technologies to collect information about your use of the Service.
3. We may display advertisements on our platform. Advertisers may use cookies to deliver targeted ads based on your browsing activity.
4. You can opt out of targeted advertising by adjusting your browser settings or using industry opt-out tools.
Changes to This Privacy Policy
1. We may update this Privacy Policy from time to time to reflect changes in our practices, technology, legal requirements, or other factors.
2. We will notify you of material changes by posting the updated policy with a new "Last Updated" date and, if required by law, by email or prominent notice on our platform.
3. We encourage you to review this Privacy Policy periodically to stay informed about how we protect your information.
4. Your continued use of the Service after changes indicates your acceptance of the updated Privacy Policy.
Contact Us
If you have any questions, concerns, or requests regarding this Privacy Policy or our data practices, please contact us:
- Through our website contact form
- By email (if provided on our website)
We will respond to your inquiry within a reasonable timeframe.